The process of buying and selling websites has become very difficult and competitive. Transferring sites isn't equivalent to exchanging them, so security and trust are paramount compared to when selling tangible goods.
This is where marketplaces, like Flippa, aim to make a difference.
Flippa has fast become a popular place to sell and buy web properties.
It has an advantage as it lets people who own smaller and medium-sized companies use the platform.
This is why many prefer Flippa compared to Quiet Light Brokerage and Empire Flippers, as these prioritize larger businesses with more earnings. Anyone can sell their own website or buy a different website with Flippa.
You'll learn more about Flippa and how it works in this post, including its pros and cons so you can decide whether or not you'll use the platform.
Flippa began in 2009 as a descendant of an older site, known as SitePoint. It started as a digital marketplace for online property, generally for domain names and websites.
Flippa is now a place where you can sell and purchase domains, websites, and smartphone apps. It's designed to aid those that want to purchase digital property, as well as website owners in selling their sites.
Flippa has a fee of $15 per month, and success fees are owed with successful sales. The charge is related to the concluding sale price.
Things You Can Sell With Flippa
Flippa is a site that acts as a marketplace for sellers and buyers. Both selling and purchasing on Flippa are very simple. You'll notice various business categories located on the top of Flippa's home page.
This list displays several websites, mobile apps, and domains that you can purchase. These will either have a fixed price or be sold with an auction-like method.
The websites that are up for sale are classed into primary categories. Flippa has the following:
It's a lot easier to sell and buy a domain name with Flippa compared to doing the same with apps and websites. It's easier to pay and do the transfer as you won't need to disclose a lot of information or data.
It's important to have an idea of how Flippa works so you can achieve the most from using the site.
Remember that you won't be buying or selling straight from Flippa. The site acts as a peer-to-peer location where buyers and sellers can interact.
People and businesses will list their online assets for sale, at a fixed price or at an auction where others can bid.
You can use Flippa in three different ways:
This produces a resource from the very beginning. Once the development stage is complete, you will work to make a site more appealing and popular to potential buyers.
You can then sell your property after you reach a specific traffic level.
This involves buying a site and holding it for anywhere from two to five years. The website will keep earning money for the amount of time that you own it for.
You can also grow it to increase your earnings, provided you understand how to do so.
Flipping involves purchasing a site, holding the website for a short period, then selling it for more than what you paid.
Pros And Cons Of Buying On Flippa
Here are the advantages and disadvantages of buying on Flippa.
Pros And Cons Of Selling On Flippa
Here are the advantages and disadvantages of selling on Flippa.
Advice On Avoiding Flippa Scams
If It's Too Good To Be True
A rule that can save you a lot of time and money is that if something looks too good to be true, it probably is.
You can assess whether this is the case by dividing the Buy It Now price by the average monthly earnings. If the number is under 25, it's best to skip the website and look for others.
Be cautious of any listings where the Buy It Now price is under 25x the monthly earnings.
Be Wary Of Unverifiable Traffic
You can use tools like Ahrefs and Google Analytics to look at organic and paid traffic. You can also use Google Analytics to verify social traffic and look at social channels.
However, the same can't be said for direct traffic. People generally don't type a specific URL to reach a website. This type of traffic cannot be verified, so always be cautious of sites with higher amounts of direct traffic.
Don't Go For Peculiar Websites
It's best to look at the website you are planning on purchasing, as you should make sure that all of the links are working, the layout is decent, and the quality of the posts is.
If you find that anything looks strange, trust your instinct. Scammers love to produce things that look great at first, but don't deliver later.
You'll often find that things start to look ugly once you click further into a site, so always trust your gut if you find things you don't like.
Now you know what Flippa is!
We hope that you have a greater picture of how Flippa works and the pros and cons of buying and selling on the site.
Flippa can be a great way of selling digital property, as well as locating amazing sites that deliver earnings for several years.
However, Flippa isn't immune to scams, so always be cautious when using the site and do your research into the assets that you buy.
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